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Posted on Jul 24, 2012 | 3 comments

Archdiocese Introduces the A.C.E. Project

Archdiocese Introduces the A.C.E. Project


A still from Catholics Come Home’s most famous commercial, “Epic.” Used with permission.

The Archdiocese of Cincinnati announces a new initiative for all its 200+ parishes: The A.C.E. (“Advent, Christmas and Easter”) Project. Designed to bring Catholics back to the Church on more than those three occasions, the A.C.E. Project will bring two programs used successfully throughout the country to the Archdiocese.

A joint program of the Office of Evangelization and Catechesis and the Office of Stewardship, the program is a “direct response to the call for New Evangelization in the Year of Faith called by to Pope Benedict XVI beginning in October,” say the organizers.

The first program, Catholics Come Home, allows parishes and dioceses to create advertising campaigns inviting Catholics who have left the church to “come home.” It includes a website, professionally create commercials and advertisements, and other resources geared toward fallen-away Catholics and people who are interested in joining the Church.

“Jesus wants to invite you back into His big, warm and loving Catholic family in the Church He founded 2,000 years ago,” The Catholics Come Home web site says to first-time readers.”He’s calling you home, but the choice is yours… We are family. We’ve missed you. Welcome home!”

The second piece of the A.C.E. Project, a parish book program, is from Dynamic Catholic, a project headed by Catholic apologist and motivational speaker Matthew Kelly. A native of Australia, Kelle now lives in the tristate. Dynamic Catholic is aimed at helping Catholics become more involved with the faith in a way that makes it a powerful and dynamic part of their daily lives. The Dynamic Catholic Book Program sells parishes popular Catholic books on apologetics, conversion, and Catholic life for only $2 or $3 per copy, so they can distribute them to parishioners.

Only 1 percent of American Catholics read a Catholic book in the past year, the Dynamic Catholic website says. “We believe that if every person in your parish read two great Catholic books each year — that would be a game-changer for your parish!”

To kick off the program, the Archdiocese is holding a training session in both programs for pastors, catechists, and lay ecclesial ministers on Aug. 21st at St. Savior Church (Deer Park/Rossmoyne). The 9 am – noon meeting will be led by Matthew Kelly and Ryan Hanning, Director of Parish Leadership Support for the Diocese of Phoenix.

Archbishop Schnurr has also asked all parishes to hold a second collection the weekend of Setp. 15-16 to support the project, particularly in buying air time on local television for the television commercials.

“I look forward to the renewed energy and commitment that God will bring to our parishes through the Advent and Christmas Evangelization project, and I ask your prayers for the success of our efforts,” he wrote in a letter to pastors.

For information about training session, contact Sean Ater at (513) 421-3131 or For reservations, contact Denise Austing at (513) 421-3131, ext. 2710 or To watch Catholics Come Home commercials, click here.

Photo © 2012, Catholics Come Home, Inc.



  1. This seems like a GREAT program that is being rolled out!!

    • It does sound exciting, doesn’t it?

    • I’m very excited!


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